Personal Branding rooted in your
Human Design.
Imagine a completely customized book with copy-and-paste strategies rooted in your authentic energy that helps you become magnetic to your most perfect people.
The Brand Guide
Your most authentic, magnetic energy packaged into your own custom PDF guide to give you a totally unique and customized approach to build and grow your business online.
A Brand is supposed to feel easy.
The truth is, if your online persona is exhausting to keep up with, it’s not really YOU. You need a strategy that feels fresh, aligned, and makes you excited to show up again. A brand is supposed to reflect the magic of who you really are. When you’re showing up to do your soul-aligned work, your brand should feel like getting in the coziest, most flattering outfit you own.
That’s where the Brand Guide comes in. With a custom, Human Design-powered branding strategy, we’ll uncover what’s been missing and help you create a personal brand that not only stands out but feels just right for you.
Does this sound familiar?
You’re making money, but you’re struggling to grow or stand out in a sea of sameness. You’re stuck in your marketing, uninspired by content creation, and even though you’re showing up, it feels like your audience is sleeping on you.
Maybe you’ve been asking yourself these questions:
“Why don’t I have anything to say about my passions?”
“Why isn’t my audience engaging?”
“Why does it feel so hard to build a loyal customer base?”
The answer? Your brand doesn’t reflect you and your messaging isn’t landing the way it should. It’s time for a fresh perspective. One that feels aligned with who you are and can grow with you.
When is it time for a Personal Brand?
🙃 You’ve been making sales, but your growth has plateaued, and you don’t know how to break through.
🧐 You feel like your audience isn’t connecting with your message, and you’re struggling to figure out why.
😵💫 Creating content feels like a chore. You’re bored, uninspired, and unsure of what to say.
🤩 You’re ready for a brand that stands out and reflects the next level of your business.
😮💨 You want to feel proud of your brand and excited to show up every day, but right now, something’s missing.
If you’re nodding your head to any of these, then the Brand Guide was made for you.
Your Brand Is More Than A Pretty Face
Your Brand Is More Than A Pretty Face
Let’s clear the air. The Brand Guide is not:
A generic, one-size-fits-all branding template. Everything is customized to reflect your business, energy, and vision.
Another short-lived “rebranding” that leaves you in the same spot a few months later. rooted in the timelessness of your Human Design, this guide helps you create a sustainable brand you can grow with.
A bunch of fluff with no practical tips. This guide is packed with actionable strategies to implement immediately.
You’ve probably tried this:
❌ Following the “rules” of content marketing, only to find that the strategy isn’t resonating with you or your audience.
✅ The Brand Guide uses strategies that align with your natural energy and magnetism so they’ll actually work AND feel good.
❌ Using consistent colors and fonts only to still feel forgettable.
✅ We know that your Brand is MORE than just a pretty face. The Brand Guide is rooted in Human Design AND timeless strategies so it’s sustainable and uniquely you.
❌ Investing in gorgeous photos and creating beautiful graphics only to fall victim to the algorithm.
✅ The Brand Guide is all about long-term relationships and sustainable strategies. This Guide is meant to go beyond the algorithm so your perfect people don’t just follow you, but SEARCH FOR YOU.
A Peak Inside…
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You’ll receive 2 logos (wordmark and lettermark), a custom color palette, a font pack, a mood board, and a brand voice guide, all tailored to reflect your unique design, style, and energy using the gates and centers in your HD chart.
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Get a clear, copy-and-paste messaging suite to speak directly to your perfect people in your own unique and aligned tone including your Mission Statement, Why Statment, Brand Value, Elevator Pitch, Brand Bio, tagline, and slogan rooted within the unique placements in your chart.
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A complete deep dive into your target audience covering the key problems they face, the symptoms of these problems, the journey you offer them, the vision they hold for the future, and so much more. This is rooted in your unique design and extensive research into your market.
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While most Brand Designers offer the visuals you need to stand out, I konw that a modern day Brand is not complete without a content strategy. To maintain consistency in all of your messaging at every stage of your funnel, you’ll get 6 content pillars, 30 content topics, a content calendar, and a soulful sales funnel including blog/podcast inspiration, freebie inspiration, and an email welcome series.
Build an immersive, consistent library of valuable content, all designed to feel fun and easy while attracting ready to buy clients.
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This is not just a strategy, but copy-and-paste copy you can use across platforms from your content to your website and beyond.
The Brand Guide is easy to incorporate and comes with a step-by-step guide to help you build your immersive world online.
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The Brand Guide starts with a comprehensive questionnaire to gather as much information to build a brand that is fully aligned with your unique personality and stands out in your industry.
It ends with a 1:1 hour for strategy, implementation, and coaching so you can feel confident in becoming your brand!
How It Works
Step One: Apply
Apply for the Brand Guide. This will help me to ensure the Brand Guide is right for you and will give me a good idea of what you’re all about!
Step Two: Schedule & Pay
The Brand Guide is a 1 Week Intensive process. Once you are approved and pay, you will select your week for the creation and delivery of your guide and schedule your 1:1.
Step Five: Strategy Session
Once your Brand Guide Intensive week is complete, we’ll hop on a 1:1 call to go over your Brand Guide and get clear on your next steps for launching.
Step Three: Questionnaire & Photos
You will fill out the comprehensive questionnaire and send up to 30 photos within 7 days before your Brand Guide Week so I can create your mood board for approval.
Step Six: Becoming The Brand
Finally, you’ll have your completed Brand Guide to begin building your online presence. My emails are open to offer support and guidance as you implement your guide.
Step Four: Approval & Creation
Once you’ve approved your mood board, I will create your Brand Guide and send it within 72 hours before our scheduled call. One revision is included if necessary.
Meet Your Designer!
Hey there! I’m Isabel, and I’ve been helping online entrepreneurs like you create brands that reflect their most authentic selves. With my background in Human Design, marketing, and brand strategy, I blend deep self-awareness with practical action steps to help you build a brand you love(and one that your audience will love too).
I’ve seen firsthand how a misaligned brand can leave you feeling stuck and unseen. But with the right strategy and a little energetic magic, we’ll turn that around so your brand reflects exactly who you are and what you stand for.
Imagine waking up with clarity and confidence, excited to get to work and engage with your enthusiastic community. You know exactly what to say, how to say it, and your audience is actually engaged and excited about what you offer.
Your business starts to scale effortlessly because your brand now reflects you—your vision, your energy, your values. Every piece of content you create feels authentic, easy, and aligned.
That’s what happens when you’ve got a brand that doesn’t try to turn you into what you’re “supposed” to be, but opens the door to who you were BORN TO BE.
Investment
Get the completely custom 40+ Page Brand Guide with your magnetic visuals, one of a kind messaging strategy, perfect person profile, custom content strategy, and MORE
Starting at $497
FAQs
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A personal brand is how you show up in the world—your unique combination of voice, style, energy, and messaging. It’s what sets you apart from others in your industry and creates a lasting impression on your audience. A strong personal brand helps you build trust, connect with the right people, and grow your business by clearly communicating who you are and what you stand for. It’s not just about logos and fonts, it’s about creating an authentic presence that resonates with your ideal clients.
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The Brand Guide is perfect for solopreneurs, Duos, and online service providers who are crystal clear on what they want to offer their community. If you are a coach, mentor, or service provider who is working directly with clients in a 1:1 or Group capacity, the Brand Guide is perfect for building trust and rapport with your audience.
This is NOT for:
Faceless Brands
A Team of 3+ people who are looking to be the face of the brand.
Product-based Businesses
Businesses who lack clarity in what they want to do (the Signature Offer Blueprint can help here!)
Owners who are not ready to show up consistently online
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Yes, to ensure your Brand Guide is completely personal and aligned with your vision, I recommend providing around 30 photos that include your face and filler photos the represent your life and work. These can be professional or high-quality personal photos that reflect your style.
If you don’t have any photos ready, I can curate a set of free or paid stock images to match your brand’s aesthetic for an additional fee.
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No worries! If you are super handy with your smartphone, these photos are becoming an acceptable industry standard, especially for solopreneurs as it makes your online presence feel unique and personal.
If you're not so handy with a smartphone camera, while you wait to get professional photos, I offer a photo curation service where I’ll find a selection of free or paid stock images to match your brand’s aesthetic. This service comes at an additional fee that is determined based on whether you prefer free stock photos or a premium selection of paid images.
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Your Brand Guide includes two custom logos—a wordmark (your brand name as a logo) and a lettermark (initial-based logo) in a custom font. You'll receive a suite of PNG, SVG, JPG, AI, EPS files with PNGS being black and white and in select brand colors. This ensures your logo is unique and can be used across all platforms.
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Yes! While the custom logo font is included, you can opt for a custom font and/or graphics pack designed for use in your website and graphics for an additional fee.
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Once you purchase the Brand Guide, I’ll gather information about your business, goals, and personal style. You’ll provide photos, brand details, and preferences. Then, I’ll create a fully customized visual, messaging, and content strategy based on your Human Design, resulting in a digital PDF that’s ready to use.
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Your Brand Guide includes an implementation guide to help you incorporate your new brand across your website, social media, and marketing. If you need extra help, I also offer personalized support via our 1:1 Session with the option for more support, for an additional fee, guiding you step-by-step in executing your brand strategy.
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In some cases, absolutely! Investing in a professionally design Brand is not ideal for someone who is brand new to online business. If you are crystal clear on your vision, you know for sure you won't change industries, do any major overhauls on products, or pivot into a different target audience (looking at you mani-gens), then a Brand Guide can be a great option for a new business that wants to start strong.
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Depending on availability, the process takes around 2-4 weeks from the time you schedule your Brand Week. This gives us the opportunity to be completely focused on your brand and your magic.
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If you miss a deadline after scheduling your week, we’ll need to reschedule your project for the next available week. Because each Brand Guide is highly personalized and time-sensitive, I allocate specific time for each project. This ensures I can give your brand the attention it deserves!
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I do not offer refunds. Each Brand Guide is fully customized to your unique business and vision, and I put a lot of time and effort into creating a strategy that reflects who you are. However, I am dedicated to ensuring you get a Brand you are excited about! Every purchase comes with one revision if need be. If you have any concerns about the process, feel free to reach out so we can discuss how to ensure you’re fully supported.
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You’ll receive your Brand Guide as a digital PDF with all the visual and messaging assets needed to create a cohesive and compelling brand.
I also have an option to receive a printed version of your guide for an additional fee.